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GTM SELF-DIAGNOSIS
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ICP & POSITIONING
ICP VALIDATION
OUTBOUND ENGINE
FOR INVESTORS
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FUNDING READINESS
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GTM Insights

Browse by topic: ICP and GTM strategy · Founder-led sales and pipeline conversion · AI workflows and sales intelligence

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  • You do not pick an ICP. You converge on one.

  • Founders often think they have a sales activity problem. - They don’t.

  • Everyone is trying to use AI to create more outbound conversations.

AI workflows in practice

  • "I tried this, but the quality was not right. So now I am doing it by hand again."

  • "Market signals" have become a sales trend for outbound tools. And their relevance is near zero, unless you build them yourself.

  • What is it like to train AI models with micro1 and Ethos for the world’s leading AI companies? - Here is what I found.

Founder-led sales and pipeline conversion Denis Jung 8/31/26 Founder-led sales and pipeline conversion Denis Jung 8/31/26

Hiring sales team on commission alone sounds like a great deal for a founder. - But is it?

A higher commission increases the reward for a sale. It does nothing to fix the conditions that prevent one.

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Founder-led sales and pipeline conversion Denis Jung 4/13/26 Founder-led sales and pipeline conversion Denis Jung 4/13/26

Negotiating salaries in tech sales is difficult for one simple reason:

Benchmarks matter. But so do timing, market complexity, founder dependence, network, and revenue impact.

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Your pipeline doesn’t convert.

A short breakdown of why — and how to fix it.

Vielen Dank!

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